IOS 15: Un problème pour les marketeurs ?
La protection de la vie privée est aujourd’hui sous le feu des projecteurs. En effet, les consommateurs sont de plus en plus préoccupés par la
August 25, 2021
La protection de la vie privée est aujourd’hui sous le feu des projecteurs. En effet, les consommateurs sont de plus en plus préoccupés par la
Today, let’s talk about the impact of the Ad Tracking Transparency (ATT) of Apple on Zynga, an American social game developer. The company is currently
Let’s talk about teens privacy… #TikTok #Google With data security at the forefront of the news, Google and TikTok have decided to reassure parents of
What do you think if we talk today about the upcoming ios 15 update? The protection of privacy is now in the spotlight. Indeed, consumers
Since the arrival of iOS 14.5 almost 3 months ago, Marketers were worried about the figures regarding user consent for ad tracking. But in the
After gaming, food and finance apps, today we talk about the incredible growth of travel apps. The travel economy has been heavily impacted by Covid-19
According to App Annie data, game app downloads increased by 30% in the first quarter of 2021 compared to before the pandemic and app spending
After Apple earlier this year, It’s the Google (Android) turn to annonce the removal of Android Advertising ID. Same as Apple, those changes are
In the latest iOS 14.5 version, Apple fights against the use of his consumers personal datas with App Tracking Transparency. This feature permits to block
Tenjin is a mobile attribution, aggregation and analytics platform developed to help applications developers and app marketer measure user level ROI from various traffic sources
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.9″] We are glad to announce that Adkomo is now a partner of the Mobile Analytics Solution Tune. Tune is a Mobile